Startup Visual Identity
Client
TechStart Solutions
Date
September 2023
Technologies
Project Overview
Complete visual identity creation including logo, brand guidelines and communication materials.
Problem
The technology startup had no cohesive visual identity, using disparate graphic elements that didn't reflect their technological innovation. The lack of professional branding hurt their market credibility.
Solution
Creation of a complete visual identity with modern and scalable logo, detailed brand guidelines with typography and color palette, deployment across all communication materials (digital and print), and guidelines to maintain visual consistency.
Results
Strengthened professional positioning, increased brand recognition in their sector, 25% increase in contact inquiries after rebranding, and perfect visual consistency across all materials.